Nadji Tehrani founded Technology Marketing Corporation in 1972, as a publishing company adhering to the highest standard of ethics and professional journalism. Now known as TMC�, the company began by publishing trade magazines for the chemical coatings field.
In the late 1970s, Tehrani began regularly selling advertising space in his magazines over the phone. He quickly discovered that phone sales outpaced face-to-face sales by 300 percent. Hoping to learn more about phone sales, Tehrani scoured newsstands and libraries in search of a magazine covering this nascent field -- yet no magazine covered telemarketing. Undaunted, the entrepreneurial Tehrani started his own magazine in 1982, trademarking the name Telemarketing® for the new publication.
Over time, Telemarketing® magazine evolved first into C@LL CENTER Solutions� magazine, then in January 2000 it was renamed C@LL CENTER CRM Solutions�. Its current title is most indicative of what the magazine has been providing since launched in 1982, business and technical information on how to more effectively equip and run today's call center.
In 1986, TMC� launched Telemarketing and Business Communications (TBT), the first call center trade show. This show evolved into CTI EXPO� and quickly became the fastest-growing conference and trade show in the rapidly expanding CTI, Internet telephony, and call center markets -- tripling attendance and exhibition space in its first year. In 2000, CTI EXPO� became Communications Solutions EXPO�. Still the fastest-growing show in the industry, Communications Solutions EXPO� has developed a loyal following of attendees, sponsors and exhibitors encompassing all industry factions: resellers, developers, end users, and service providers.
In the early 1990s, TMC� focused on the convergence of the telephony and computer industries by launching CTI® magazine, which covered the computer-telephony integration field. The term "CTI" originally described the link that connects a PBX or ACD to a computer. This link was first popularized in call centers. Now, the term CTI has grown to encompass the connection or convergence of the telephony and computer industries, from the desktop to carrier-class telecommunications.
CTI® was the first magazine in its market to have engineers test products in a laboratory setting. Few computer publications even do this today. Since CTI can be more complex than the general PC market, it surprised CTI® founder Rich Tehrani that no other magazine was producing in-depth, objective CTI product reviews. So, TMC� devoted tremendous resources to launch TMC Labs� as the first, and most authoritative, testing lab serving this newly-converged world of telecom and datacom.
Beyond product reviews, CTI® quickly became established as the most technical and product-oriented publication in its field - it is used by new readers and veterans alike as the source for objective and unbiased education in the CTI market.
Today, CTI® the magazine has changed to reflect the dynamic industry it covers. Now called Communications Solutions�, our new name describes what our readers have always focused on -- finding solutions that allow more effective communications, help save money, and even create new revenue streams. Coverage now includes not only traditional PBXs, but also PBXs with an IP telephony interface, IP-PBXs (also known as voice/data switches), PC-PBXs, and related communications technologies.
As the field of voice and data convergence grew, TMC� realized a tremendous opportunity to provide a magazine covering one of the fastest growing subsets of CTI -- Internet telephony. Internet Telephony® magazine focuses on the convergence of voice, video, and fax transmitted using Internet Protocol, or IP. After only three issues, Internet Telephony® magazine achieved a BPA audited circulation of over 33,000 personally requested subscribers. This is no small feat in the publishing industry, and shows empirically that the publication provides a valuable service to its subscribers.
The philosophy of professionalism and unbiased, in-depth education -- coupled with the respected product reviews of TMC Labs� -- is what sets TMC� publications apart from its competitors.
TMC� is a pioneering, visionary, and forward-thinking company composed of extremely
competent staff at all levels. It is focused only on the fields of telecom/datacom
convergence, and today's technical call center. No other publishing and trade
show company is focused exclusively on these fields, and therefore no other company
is as dedicated to its growth and future prosperity.
Our Products
Communications Solutions[tm] (formerly CTI)
INTERNET TELEPHONY
C@LL Center CRM Solutions[tm]
Communications Solutions EXPO[tm]
(formerly CTI EXPO[tm])
INTERNET TELEPHONY EXPO[tm]
TMCnet.com[tm]
TMC Bookstore
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